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Risotty

Risotty is an e-commerce project managed by UreTech on the Wix platform for the online sale of a publication dedicated to the world of risotto. UreTech handled the complete management of the online shop, from catalog configuration to purchase flow optimization, ensuring a smooth and professional sales experience for the book's distribution.

Client Risotty
Industry Publishing & Food
Year 2024
Wix E commerce
The Risotty project revolved around the online sale of a publication dedicated to the world of risotto, a book collecting recipes, techniques, and inspirations tied to one of the most iconic dishes in Italian culinary tradition. The client needed a functional e-commerce channel to distribute her publication but lacked the technical expertise required to independently configure and manage an online shop. The main challenge was setting up an efficient digital sales system on the Wix platform that would allow readers and cooking enthusiasts to purchase the book simply and securely, with a shopping experience consistent with the project's gastronomic theme and a reliable order management workflow.
UreTech took full charge of the Risotty e-commerce management on the Wix platform, handling every operational aspect of the online shop. The work included product catalog configuration with detailed listing pages for the publication, payment method setup and shipping option configuration, and purchase flow optimization to make it intuitive and fast. The product page was carefully crafted to showcase the book at its best, with descriptions that highlight its editorial content related to the world of risotto. UreTech also configured the order management system and automated notifications, giving the client clear visibility over sales and shipment status without requiring daily technical intervention.
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The Results

The e-commerce management entrusted to UreTech gave Risotty a fully operational and professional online sales channel for distributing the publication. The shop runs autonomously with a proven purchase flow that guides customers from discovering the book through to order completion. The client can monitor sales and shipments through a simplified control panel, allowing her to focus on promoting her editorial work without worrying about the technical aspects of the e-commerce platform. The project demonstrates how even a single editorial product can benefit from professional and carefully managed e-commerce operations.