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E-COMMERCE PRICING

How much does an e-commerce cost in 2026

The build cost, the yearly cost and what pushes either one up or down. UreTech prices as of November 2026, written out in full so you can compare quotes line by line.

Reply within one working day Free quote Prices as of November 2026
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IN SHORT

The short answer

At UreTech an online shop starts at €3,000 for the build. On top of that, every year, come the domain, the platform or hosting, payment fees, any apps and maintenance. A shop connected to an ERP or with B2B rules is a dedicated project, priced in writing after a free review.

The figure that matters is not the starting price but the cost over the first three years: a shop that is cheap to build can be expensive to run. This page lists every item, with what depends on us kept apart from what you pay suppliers directly.

PRICE LIST

UreTech build prices

Type of shopBuild priceWhat it includes
Online shop on Shopify, WooCommerce, PrestaShop or Magentofrom €3,000Catalogue, product pages, payments, shipping, basic SEO, GA4
Shop connected to your ERPafter the reviewStock, prices, orders and customers synced with the ERP
B2B e-commerceafter the reviewCustomer price lists, private area, deferred payments, integration
Migration from another platformafter the auditData, 301 redirects, ranking checks

UreTech prices excluding VAT, as of November 2026. The quote is itemised, with apps and third-party services listed separately along with their cost. For sites that do not sell online see how much a website costs.

What pushes the price up or down

Six items explain almost all of the gap between two quotes.

Number of products and variants

A hundred products with ready photos and copy load quickly. Three thousand items with sizes, colours and data sheets need an import from the ERP.

Languages and countries

Every market adds translations, currencies, VAT, shipping and different return rules.

Integrations

ERP, warehouse, couriers, marketplaces and e-invoicing are the items that move the price most.

Design and theme

A customised ready-made theme costs less than one designed from scratch, which tells your product story better.

Copy and photos

If you prepare them the price drops. If we write them after an interview, product pages sell better.

Special rules

B2B pricing, subscriptions, configurable products and bookings need custom development.

Yearly costs, platform by platform

Supplier prices change often, so we do not copy them here: in the quote we list them with the date of the price list. These are the items to budget for.

  • Shopify: a monthly subscription in your name, payment fees that vary with the plan and payment method, paid apps if needed. No hosting to manage. Current prices are on the pricing page published by Shopify.
  • WooCommerce: the software is free, but you need proper hosting, any paid plugins with yearly licences, and updates to WordPress, the theme and plugins. We can handle this with our managed hosting.
  • PrestaShop: free software, modules often paid once, a server to manage and version upgrades to plan.
  • Magento / Adobe Commerce: Magento Open Source is free but needs a strong server and dedicated developers; Adobe Commerce has its own licence, suited to large catalogues and volumes.

In every case there is the domain, the payment provider’s fees (Stripe, PayPal or your bank), the courier and website maintenance. If you want more visitors than arrive on their own, add SEO and ads.

An example: the cost over three years

Take a company with 400 products, one language, card and bank transfer payments, one courier and no ERP connection. The build starts from our base band. In year one the build is the main cost; from year two you are left with platform or hosting, fees, maintenance and promotion.

On Shopify you spend more on subscription and apps, but almost nothing on servers and updates. On WooCommerce the software is free, but you pay for hosting and maintenance. In the quote we put the two columns side by side over three years, so you can see which one actually suits your turnover and your team.

If the shop must read stock and prices from the ERP, the item that changes is the integration. It usually pays to do it from day one, because every month of orders retyped by hand is a cost that appears on no quote. Selling in several countries works the same way: each market adds translation, tax settings and shipping rules, and it is cheaper to plan them in the first version than to bolt them on later.

How to read an e-commerce quote

Five checks before you sign, whoever you choose.

1

Separate lines

Build, apps, licences and fees should be on separate lines, each with its amount.

2

Ownership

Domain, platform account and customer data must be in your name.

3

After launch

Who updates the shop, for what fee and how fast they respond if it breaks.

4

SEO and tracking

Redirects, product structured data, GA4 and conversions: if missing, you will pay for them later.

5

Timeline and deliverables

Dates per phase and what you receive at the end of each one.

E-commerce cost FAQ

A UreTech build starts at €3,000. Then come the domain, platform or hosting, payment fees and maintenance, which depend on the platform: the quote estimates them over three years.
It depends on the plan, the payment method and how many apps you need. Shopify publishes the rates and they change over time: the quote lists them with the price-list date and, where possible, we replace paid apps with theme changes.
WooCommerce has no platform fee but needs hosting and updates. Shopify has a fee but no server. Over three years the gap depends on apps, traffic and who runs the shop, so we compare both columns in the quote.
In Italy, if you sell on a regular basis, yes: it is a commercial activity. For tax matters and any filings required in your sector, talk to your accountant before you open.
Domain, platform or hosting, fees, apps and maintenance. We set the maintenance fee after seeing the shop, based on platform, number of plugins or modules and update frequency. See <a href="/en/services/web-development/website-maintenance/">website maintenance</a>.
They often use an unmodified theme, leave out copy, SEO and tracking, or keep the account and domain in the supplier’s name. Compare the lines, not just the total.
We usually split payment into a deposit and instalments tied to project phases. The terms are written in the proposal.

An itemised quote for your shop

Tell us what you sell, where and with which ERP. We reply within one working day.

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