We are a Shopify Partner. We help you work out whether Plus really pays off, then design checkout, B2B and stores per market and connect everything to your ERP.
UreTech is an Italian software house and Shopify Partner that builds Shopify Plus stores for companies with high volumes, several markets or B2B customers. Plus is Shopify’s enterprise plan: it adds checkout customisation, full B2B features, expansion stores and higher API limits, and it pays off when those features are actually needed.
We handle the whole project: analysis, custom theme, checkout extensions with Shopify Functions, migration from Magento, WooCommerce or standard Shopify, and integration with ERP, warehouse and CRM. After launch we stay on as your technical contact, with a reply within one working day.
The signs we see in growing stores.
Rule-based discounts, extra fields, shipping methods by customer type: beyond a point you need Plus extensions.
Price lists per company, 30-day terms, minimum orders: today they go through email and spreadsheets.
Different catalogue, prices and content per market, run in separate stores nobody keeps in sync.
Every need becomes an app with another fee and a script that slows the store.
Design, development and support by the same team.
Checkout Extensibility and Shopify Functions for discounts, shipping and payments with your rules.
Company accounts, price lists, private catalogues, payment terms and quick orders.
Languages, currencies and prices per country with Shopify Markets, or separate stores where they are really needed.
A fast Online Store 2.0 theme, with sections built for your catalogue and fewer apps.
Orders, stock, price lists and customers in sync with your ERP.
From Magento, WooCommerce or standard Shopify, with 301 redirects and customer and order history.
| Item | Shopify Advanced | Shopify Plus |
|---|---|---|
| Checkout | Basic customisation | Checkout extensions and dedicated Shopify Functions |
| B2B | Limited features | Company accounts, price lists, payment terms, private catalogues |
| Multiple stores | One store per subscription | Expansion stores included, run from one organisation |
| Launches and sales | Manual or via apps | Launchpad to schedule prices, themes and publishing |
| Integrations | Standard API limits | Higher API limits, useful for ERP and warehouses |
| Fee | Monthly, published on Shopify’s site | Annual or multi-year contract, with a share of sales above a threshold |
Sources: Shopify Plus pages and the Shopify Help Center (plans, expansion stores, B2B, Checkout Extensibility and the end of checkout.liquid). Shopify prices and terms change: we check the current price list. Checked on 9/11/2026.
If you sell in one country, have no B2B customers and the standard checkout is enough, Advanced costs less and does almost everything. We tell you in the analysis, with your store’s numbers: fee, apps you could drop and development work. The old checkout.liquid is no longer supported, so stores with customisations written that way have to rebuild them as extensions anyway.
IS PLUS RIGHT FOR YOU?
Tap the statements that sound like you. On the left, reasons to move to Shopify Plus; on the right, reasons to stay on a standard plan. If it tips right we will tell you, even though the project would be smaller.
Tap at least one statement to see which way it tips.
The features you need are Plus features. In the analysis we put the fee, the apps you can drop and the development work side by side.
Let’s talk about moving to PlusThere are reasons on both sides. Often it pays to get the store right on Advanced and plan the move to Plus when the numbers justify it.
See Shopify development →For now Shopify or Advanced does what you need and costs less. We work on theme, apps and integrations and review the choice as you grow.
See Shopify development →If you are already on Shopify, moving to Plus does not mean rebuilding the store: the contract changes and you add the features you need. The real work is rewriting checkout customisations as extensions, setting up B2B and cutting the apps Plus makes unnecessary.
From Magento, WooCommerce or PrestaShop the migration is broader. We bring over products with variants and images, customers, past orders, reviews and content, then map every old address to the new one with 301 redirects. Before the switch we run a full test on a development store, with test orders reaching the ERP and coming back with stock and tracking.
Customer passwords cannot move between platforms: we prepare the invitation email to reactivate accounts, so the first login after launch is easy. The old Magento or PrestaShop store stays available read-only for a few weeks.
Every phase with a result to approve.
Volumes, markets, B2B customers, current apps and systems to connect. Plus or Advanced, with numbers.
Store and market structure, ERP flows, migration plan and price by phase.
Theme, checkout extensions, B2B and integrations in a development store.
Test orders with the ERP, data imported, redirects checked.
Switch-over in the quietest hours, then monitoring and support.
A Plus build is a dedicated project: the timeline depends mostly on integrations and migration, from a few weeks for an existing store moving to Plus to a few months for a new B2B, multi-market store connected to the ERP. The quote separates theme, checkout, integrations and migration. For an idea of e-commerce costs read how much an e-commerce costs; the Plus fee is paid directly to Shopify.
In the analysis we also go through the apps you use today, for reviews, bundles, filters or loyalty: for each one we say whether it stays, whether a Plus feature or a theme section can replace it, and how much it weighs on monthly costs.
For brands and manufacturers already selling well online who want to grow abroad, open a B2B channel for resellers or cut apps and manual work. Also for stores on Magento or WooCommerce looking for a platform with less maintenance. If the store is smaller, we start with standard Shopify development and move to Plus when needed.
Tell us about your current store, your markets and whether you also sell to businesses. We reply within one working day with the first questions.
We will email you within one working day to book the 30 minutes. If it is urgent, message us on WhatsApp.
Prefer to talk right away?
Mon–Fri 9:00–12:30 and 14:00–20:00 (CET).